Scorri Autori Unibg  

Opzioni
Risultati da 21 a 40 di 73
Data di pubblicazione Titolo Autore/i Tipologia Documento allegato
1-gen-2014 CSR and service quality in nonprofit organizations: the case of a Performing Arts Association Andreini, Daniela; Pedeliento, Giuseppe; Signori, Silvana 1.1 Contributi in rivista - Journal contributions::1.1.01 Articoli/Saggi in rivista - Journal Articles/Essays
1-gen-2014 Is multichannel integration in retailing a source of competitive advantage? A consumer perspective Andreini, Daniela; Pedeliento, Giuseppe 1.2 Contributi in volume - Book chapters::1.2.01 Contributi in volume (Capitoli o Saggi) - Book Chapters/Essays
1-gen-2014 The cross-effects of sponsorship in non-professional sports communities Andreini, Daniela; Pedeliento, Giuseppe; Bergamaschi, Mara; Salo, Jari 1.1 Contributi in rivista - Journal contributions::1.1.01 Articoli/Saggi in rivista - Journal Articles/Essays
1-gen-2015 E-business e supply chain management Andreini, Daniela; Pedeliento, Giuseppe 1.2 Contributi in volume - Book chapters::1.2.01 Contributi in volume (Capitoli o Saggi) - Book Chapters/Essays
1-gen-2015 Place branding: marketing in a s-Low tourism perspective Pedeliento, Giuseppe; Andreini, Daniela; Bergamaschi, Mara; Magno, Francesca 1.2 Contributi in volume - Book chapters::1.2.01 Contributi in volume (Capitoli o Saggi) - Book Chapters/Essays
1-gen-2015 La collaborazione nella Supply Chain Pedeliento, Giuseppe; Andreini, Daniela 1.2 Contributi in volume - Book chapters::1.2.01 Contributi in volume (Capitoli o Saggi) - Book Chapters/Essays
1-gen-2015 Managing Digital Bonds in the Buyer-Supplier Relationships Salo, Jari; Pedeliento, Giuseppe; Wendelin, Robert 1.2 Contributi in volume - Book chapters::1.2.01 Contributi in volume (Capitoli o Saggi) - Book Chapters/Essays
1-giu-2015 Mobile Game Advertising Recall in Pre- and Post-Game Experience Salo, Jari; Pedeliento, Giuseppe 1.1 Contributi in rivista - Journal contributions::1.1.01 Articoli/Saggi in rivista - Journal Articles/Essays
1-set-2015 How Moleskine Became a Cultural Icon: The Journey of a Brand for Contemporary Nomads Pedeliento, Giuseppe; Villa, Emanuele Maria 1.4 Contributi in atti di convegno - Contributions in conference proceedings::1.4.01 Contributi in atti di convegno - Conference presentations
1-ott-2015 Mothers’ Ruin and Madame Genève. The Troubled Past and the Shining Present of Gin. A Historical-Constructivist Perspective Pedeliento, Giuseppe; Dalli, Daniele; Andreini, Daniela 1.4 Contributi in atti di convegno - Contributions in conference proceedings::1.4.01 Contributi in atti di convegno - Conference presentations
1-gen-2016 Nationalism and Autarky in the Contemporary (Liberal) Marketplace: The Emergence and Rise of Futurist Mixology Pedeliento, Giuseppe 1.4 Contributi in atti di convegno - Contributions in conference proceedings::1.4.01 Contributi in atti di convegno - Conference presentations
1-gen-2016 How Online Recommendation Agents Affect Consumers’ Search and Post-Purchase Evaluation of Professional Services: Evidences from the Notary Sector Pedeliento, Giuseppe; Andreini, Daniela; Bergamaschi, Mara; Klobas, Jane Elizabeth 1.4 Contributi in atti di convegno - Contributions in conference proceedings::1.4.01 Contributi in atti di convegno - Conference presentations
1-gen-2016 Brand and product attachment in an industrial context: the effects on brand loyalty Pedeliento, Giuseppe; Andreini, Daniela; Bergamaschi, Mara; Salo, Jari 1.1 Contributi in rivista - Journal contributions::1.1.01 Articoli/Saggi in rivista - Journal Articles/Essays
1-lug-2016 Industrial ingredient co-branding: a brand relationship approach Andreini, Daniela; Bergamaschi, Mara; Pedeliento, Giuseppe; Salo, Jari 1.1 Contributi in rivista - Journal contributions::1.1.01 Articoli/Saggi in rivista - Journal Articles/Essays
1-gen-2017 The local(s) as the new global? local brands for the new premium markets for spirits: The case of Gin Mare Pedeliento, Giuseppe; Andreini, Daniela; Dalli, Daniele 1.8 Working Papers::1.8.01 Working paper con ISBN
1-gen-2017 Brand experience: a multi-perspective analysis Andreini, Daniela; Solerio, Chiara; Pedeliento, Giuseppe; Zarantonello, Lia 1.4 Contributi in atti di convegno - Contributions in conference proceedings::1.4.01 Contributi in atti di convegno - Conference presentations
1-gen-2017 Brands and religion in the secularized marketplace and workplace: insights from the case of an Italian hospital renamed after a Roman Catholic Pope Andreini, Daniela; Rinallo, Diego; Pedeliento, Giuseppe; Bergamaschi, Mara 1.1 Contributi in rivista - Journal contributions::1.1.01 Articoli/Saggi in rivista - Journal Articles/Essays
1-gen-2017 Trust, information asymmetry and professional service online referral agents Pedeliento, Giuseppe; Andreini, Daniela; Bergamaschi, Mara; Klobas, Jane 1.1 Contributi in rivista - Journal contributions::1.1.01 Articoli/Saggi in rivista - Journal Articles/Essays
1-gen-2018 Legitimizing the contribution of marketing to firms’ success: An exploratory investigation of marketing professionals Cavallone, Mauro; Andreini, Daniela; Pedeliento, Giuseppe; Magno, Francesca 1.1 Contributi in rivista - Journal contributions::1.1.01 Articoli/Saggi in rivista - Journal Articles/Essays
1-gen-2018 Consumer entrepreneurship and cultural innovation: The case of GinO12 Pedeliento, Giuseppe; Bettinelli, Cristina; Andreini, Daniela; Bergamaschi, Mara 1.1 Contributi in rivista - Journal contributions::1.1.01 Articoli/Saggi in rivista - Journal Articles/Essays
Risultati da 21 a 40 di 73
Legenda icone

  •  file ad accesso aperto
  •  file disponibili sulla rete interna
  •  file disponibili agli utenti autorizzati
  •  file disponibili solo agli amministratori
  •  file sotto embargo
  •  nessun file disponibile