MAGNO, Francesca Statistiche

MAGNO, Francesca  

Dipartimento di Scienze Aziendali  

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Data di pubblicazione Titolo Autore/i Tipologia Documento allegato
1-gen-2023 The effects of chatbots’ attributes on customer relationships with brands: PLS-SEM and importance–performance map analysis Magno, Francesca; Dossena, Giovanna 1.1 Contributi in rivista - Journal contributions::1.1.01 Articoli/Saggi in rivista - Journal Articles/Essays
1-gen-2022 A brief review of partial least squares structural equation modeling (PLS-SEM) use in quality management studies Magno, Francesca; Cassia, Fabio; Ringle, C. M. M. 1.1 Contributi in rivista - Journal contributions::1.1.01 Articoli/Saggi in rivista - Journal Articles/Essays
1-gen-2022 Cross-border e-commerce as a foreign market entry mode among SMEs: the relationship between export capabilities and performance Cassia, Fabio; Magno, Francesca 1.1 Contributi in rivista - Journal contributions::1.1.01 Articoli/Saggi in rivista - Journal Articles/Essays
1-gen-2022 Data-driven use of cross-border e-commerce platforms and export performance: The mediating role of foreign market knowledge acquisition Cassia, F.; Magno, Francesca 1.1 Contributi in rivista - Journal contributions::1.1.01 Articoli/Saggi in rivista - Journal Articles/Essays
1-gen-2022 Effects of Ethnocentrism on International Hospitality Brands: A Cross-Country Study of Starbucks Cassia, Fabio; Magno, Francesca 1.1 Contributi in rivista - Journal contributions::1.1.01 Articoli/Saggi in rivista - Journal Articles/Essays
1-gen-2022 Family firms’ longevity: Evidence from the Italian experience Dossena, Giovanna; Magno, Francesca 1.1 Contributi in rivista - Journal contributions::1.1.01 Articoli/Saggi in rivista - Journal Articles/Essays
1-gen-2021 Antecedents of professionals’ self-efficacy in professional service firms: effects of external source credibility and content quality Cassia, Fabio; Magno, Francesca 1.1 Contributi in rivista - Journal contributions::1.1.01 Articoli/Saggi in rivista - Journal Articles/Essays
1-gen-2021 Digital services to improve customer experience. An empirical analysis of the impact of chatbots on customer-brand relationships Magno, Francesca; Dossena, Giovanna 1.4 Contributi in atti di convegno - Contributions in conference proceedings::1.4.01 Contributi in atti di convegno - Conference presentations
1-gen-2021 Digital transformation through the introduction of B2B e-commerce platforms: economic and social outcomes of utilitarian and hedonic gamification mechanisms Magno, Francesca; Cassia, Fabio 1.4 Contributi in atti di convegno - Contributions in conference proceedings::1.4.02 Abstract in atti di convegno - Conference abstracts
1-gen-2021 Effects of agritourism businesses' strategies to cope with the COVID-19 crisis: the key role of corporate social responsibility (CSR) behaviours Magno, Francesca; Cassia, Fabio 1.1 Contributi in rivista - Journal contributions::1.1.01 Articoli/Saggi in rivista - Journal Articles/Essays
1-gen-2021 Fairness and behavioral intentions in discrete B2B transactions: a study of small business firms Cassia, Fabio; Haugland, Sven; Magno, Francesca 1.1 Contributi in rivista - Journal contributions::1.1.01 Articoli/Saggi in rivista - Journal Articles/Essays
19-apr-2021 Firms’ responses to the COVID-19 crisis in the tourism industry: effects on customer loyalty and economic performance Magno, Francesca; Cassia, Fabio 1.1 Contributi in rivista - Journal contributions::1.1.01 Articoli/Saggi in rivista - Journal Articles/Essays
1-gen-2021 Utilitarian and altruistic motivations in using car sharing: The moderating role of perceived power Magno, Francesca 1.1 Contributi in rivista - Journal contributions::1.1.01 Articoli/Saggi in rivista - Journal Articles/Essays
1-gen-2020 Establishing thought leadership through social media in B2B settings: effects on customer relationship performance Magno, Francesca; Cassia, Fabio 1.1 Contributi in rivista - Journal contributions::1.1.01 Articoli/Saggi in rivista - Journal Articles/Essays
1-gen-2020 Investimenti a impatto sociale e capitale paziente Dossena, Giovanna; Magno, Francesca 1.2 Contributi in volume - Book chapters::1.2.01 Contributi in volume (Capitoli o Saggi) - Book Chapters/Essays
1-gen-2020 Le equazioni strutturali Partial Least Squares: Introduzione alla PLS-SEM Magno, Francesca; Cassia, Fabio; Scafarto, Francesco 1.3 Libri - Books::1.3.08 Traduzioni di libro - Book translations
1-gen-2020 Pride of being part of a host community? Medium-term effects of mega-events on citizen quality of life: The case of the World Expo 2015 in Milan. Magno, Francesca; Dossena, Giovanna 1.1 Contributi in rivista - Journal contributions::1.1.01 Articoli/Saggi in rivista - Journal Articles/Essays
1-gen-2019 A framework to manage business-to-business branding strategies Cassia, Fabio; Magno, Francesca 1.1 Contributi in rivista - Journal contributions::1.1.01 Articoli/Saggi in rivista - Journal Articles/Essays
1-gen-2019 Assessing the Power of Social Media Influencers: A Comparison Between Tourism and Cultural Bloggers Cassia, Fabio; Magno, Francesca 1.2 Contributi in volume - Book chapters::1.2.01 Contributi in volume (Capitoli o Saggi) - Book Chapters/Essays
1-gen-2019 Domestic vs. foreign consumer attitudes toward global retail brands: the case of Starbucks in the US and in Italy Magno, Francesca; Cassia, Fabio 1.4 Contributi in atti di convegno - Contributions in conference proceedings::1.4.01 Contributi in atti di convegno - Conference presentations