The paper investigates the process of opportunity recognition in International Markets. The aim is to understand how SMEs identify and discover opportunities in foreign markets. This represent a central element of firms internationalization, defined as "entrepreneurial behavior" that develop across national borders over time.
(2012). SME's recognition of international opportunities: differences between close and psychic distant markets [conference presentation - intervento a convegno]. Retrieved from http://hdl.handle.net/10446/28145
SME's recognition of international opportunities: differences between close and psychic distant markets
Baronchelli, Gianpaolo;CORTESI, Elena;Piantoni, Mariella
2012-01-01
Abstract
The paper investigates the process of opportunity recognition in International Markets. The aim is to understand how SMEs identify and discover opportunities in foreign markets. This represent a central element of firms internationalization, defined as "entrepreneurial behavior" that develop across national borders over time.File allegato/i alla scheda:
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