Manufacturing companies are currently competing for the identification of innovative value propositions to position themselves in the market. This led to a shift from providing traditional transaction-based and product-centric offerings towards the provision of integrated solutions to their customers. In this context, Service Engineering, the discipline concerned with the systematic development and design of service and product-services, is gaining particular interest. This paper provides a contribution in this field proposing a SErvice Engineering Methodology (SEEM) which aims to support servitizing companies in: (i) (re)engineering of service and product-services offering, (ii) defining the most suitable and complete service and/or solution for customers, and (iii) balancing the excellence in the customer satisfaction and the efficiency and productivity in the service provision process.

(2014). Balancing Product-Service Provider’s Performance and Customer’s Value:the SErvice Engineering Methodology (SEEM) [conference presentation - intervento a convegno]. Retrieved from http://hdl.handle.net/10446/32231

Balancing Product-Service Provider’s Performance and Customer’s Value:the SErvice Engineering Methodology (SEEM)

PEZZOTTA, Giuditta;PINTO, Roberto;PIROLA, Fabiana;
2014

Abstract

Manufacturing companies are currently competing for the identification of innovative value propositions to position themselves in the market. This led to a shift from providing traditional transaction-based and product-centric offerings towards the provision of integrated solutions to their customers. In this context, Service Engineering, the discipline concerned with the systematic development and design of service and product-services, is gaining particular interest. This paper provides a contribution in this field proposing a SErvice Engineering Methodology (SEEM) which aims to support servitizing companies in: (i) (re)engineering of service and product-services offering, (ii) defining the most suitable and complete service and/or solution for customers, and (iii) balancing the excellence in the customer satisfaction and the efficiency and productivity in the service provision process.
Pezzotta, Giuditta; Pinto, Roberto; Pirola, Fabiana; Ouretani, Mohamed Zied
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Utilizza questo identificativo per citare o creare un link a questo documento: https://hdl.handle.net/10446/32231
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