This contribution explores the demand side of gastronomy tourism, in particular the characteristics of travellers who are driven by their gastronomic interest. Such ‘passionate tourists’ gain a number of experiences from gastronomy within their holidays, and these ranges from enjoyment to socialization and learning. Regardless their motivation to travel, gastronomic experiences are often taken in conjunction with other activities available (especially those related to culture). Practical implications for destinations include improvements in thematic offerings (both in terms of variety and authenticity), cross-marketing activities and promotion. In doing so, they need to become aware of the diversity of consumption patterns of these tourists.

(2021). Consuming Gastronomy while Travelling: What Do Tourists Want? . Retrieved from http://hdl.handle.net/10446/164302

Consuming Gastronomy while Travelling: What Do Tourists Want?

Garibaldi, Roberta;Pozzi, Andrea
2021-01-01

Abstract

This contribution explores the demand side of gastronomy tourism, in particular the characteristics of travellers who are driven by their gastronomic interest. Such ‘passionate tourists’ gain a number of experiences from gastronomy within their holidays, and these ranges from enjoyment to socialization and learning. Regardless their motivation to travel, gastronomic experiences are often taken in conjunction with other activities available (especially those related to culture). Practical implications for destinations include improvements in thematic offerings (both in terms of variety and authenticity), cross-marketing activities and promotion. In doing so, they need to become aware of the diversity of consumption patterns of these tourists.
2021
Garibaldi, Roberta; Stone, Matthew J; Pozzi, Andrea
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Utilizza questo identificativo per citare o creare un link a questo documento: https://hdl.handle.net/10446/164302
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